noupe
THE magazine for webworkers and site owners
Almost everything now takes place online due to technological advancements, so the importance of having a social media presence in a business cannot be understated. On the other hand, ...
In the ever-changing and fast-moving world of digital marketing, brand storytelling carves out a niche for itself by building bridges between brands and customers. In today’s ...
People outgrow themselves. So many things can make you, if not better, so different from what you used to be. You could love kayaking in your younger years but would love the indoors ...
The message is clear at this point: B2B organizations can’t afford to leave video out of their marketing efforts. More marketers incorporate video into their content strategies every ...
There are around 2.5 million small businesses in Florida, making up 99.8% of all businesses in the state and employing more than 3 million workers, which is about 42% of the ...
Logo design is no walk in the park; there are a few, in fact, many peculiarities that the designer must be aware of before selecting the final logo for the brand. Your business logo is ...
Instagram has become the most popular social media platform. It is used by over a billion users, according to Statistics. This shows just how important of a platform it is for ...
Few things define the 21st century as much as technology. This makes preserving a sense of the human touch an essential activity for every brand. Businesses are working overtime to ...
The importance of brand consistency is indisputable. Or is it? Marketers, like myself, like to think that it’s obvious for everybody outside of the marketing bubble that great branding ...
Despite what some may think, brand awareness and brand equity aren’t the same. While brand awareness is how aware customers are of a brand, brand equity refers to customers’ perceived ...
A business logo is so much more than just a random design. It can show your customers what your brand means, what it is all about, and is also the answer to how you want to portray ...
One way of getting an influential audience as a company is to create awareness for your brand using customized merchandise. Your merchandise should be personalized, usable, and of high ...
How impactful is a well-designed brand for growing your business? It can be the difference between connecting with your audience and getting lost in the massive amount of noise in ...
Coca Cola, Apple, Tesla, IKEA. These four companies all operate in different industries. One is in the soft drinks industry, another in the tech, third makes electric cars and fourth ...